Category Archives: Web Design

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The Human Touch in Digital Marketing: Why AI Content Isn’t the Right Fit for Your SEO Forward Site

Blog, Web DesignBy Oxley Agency December 11, 2023

At Oxley Agency, we are passionate about building lasting relationships and providing top-notch digital marketing solutions tailored to your unique SEO needs. In the ever-evolving landscape of digital marketing, artificial intelligence has undoubtedly brought about remarkable advancements. From chatbots to predictive analytics, AI is transforming the way businesses interact with their audiences. However, when it comes to crafting content for SEO-focused websites, we believe in the irreplaceable value of the human touch.

SaaS vs Hosted Websites: Convenience vs Control

Blog, Web DesignBy Paul Johnson November 9, 2019

SaaS. What is it? Software as a Service or “SaaS” is a business model where a software company builds a platform and then sells access to use the platform as an ongoing subscription. Companies like Wix, Weebly, and Shopify have built website platforms that are hosted and maintained for you. SaaS is highly convenient, but that convenience comes at a cost; the ability to fully control, customize, and modify the platform. Enter the “Hosted Solution.” A Hosted Solution refers to a website that is built on an open-source or custom platform that you install on a web server rented from a hosting company like InMotion or HostGator….

How Clients Can Help The Website Design Process

Blog, Web DesignBy Paul Johnson December 19, 2016

As a website design company, we at Oxley have been fortunate enough to work with a multitude of clients in various industries. Our clients have ranged from large corporations to small “Mom and Pop” shops. As expected, some projects are more seamless than others and although it’s the job of your web designer to make sure everything smoothly…

The Importance of High Quality and Relevant Content

Blog, Web Design, MarketingBy Paul Johnson April 14, 2015

As an SEO and website design company, we at Oxley Internet Solutions are often asked about what is considered to be good, high quality content. According to Google’s Webmaster Guidelines one of the best ways to create high quality content is to “make pages primarily for users, not for search engines.” After all, it is the users who will be will be buying your product or service, not search engines…

Picking the Right Website Hosting Company Important?

Blog, Other, Web DesignBy Oxley June 25, 2013

Did you know that NOT having your website on the proper hosting servers can affect your business? If your website is slow, then it will most likely have a negative affect on your visitors. It probably will not only drive you crazy, but this also tends to defer visitors from going to your site if they have to wait on it to load…

Terms Relating to Internet Marketing and Web Design – Part 3

Blog, Web Design, MarketingBy Paul Johnson May 16, 2013

Welcome to the 3rd and final part of our Internet Marketing and Website Design Industry Terms blog series. We hope that these terms will help you better understand the work we do.

SEM – Search Engine Marketing: Any form of marketing that involves the use of search engines or their advertising partners. This primarily includes the use of Search Engine Optimization, and Paid Search Advertising. Search Engine Marketing can be an incredibly powerful tool because it allows you to advertise directly to those who are looking for your product or service.

Terms Relating to Internet Marketing and Web Design – Part 2

Blog, Web Design, MarketingBy Paul Johnson May 15, 2013

On more than one occasion I have been in a conversation with someone and I’ll mention a term that is standard for the internet industry and I’ll get a blank stare in return. So in order to help our clients better understand the “lingo” we use, we at Oxley have decided to define some of the most used terminology in our industry. As the list is quite extensive, we are going to break it up into 3 posts starting with the first 20 terms…

Terms Relating to Internet Marketing and Web Design – Part 1

Blog, Web Design, MarketingBy Paul Johnson May 14, 2013

3 Ways Your Website Should be Working for You

Blog, Web DesignBy Oxley March 30, 2013

Whether you’re new to online marketing or you’ve had a website for years, making your website work for you, even when you’re not working on it directly, is a great way to continue spinning the online marketing wheels long after you’ve left the computer screen.

Optimizing Your Images for Search

Blog, Web Design, MarketingBy Paul Johnson January 17, 2013

Today more than ever, images are being used as part an integral part of website design, and social media interaction. Society demands these images be high quality, and relevant to the content. As these images become a bigger part of the website design process, it is important to remember that a search engine’s web-crawler cannot view the content of this image, but will instead read it as source code… That being said, there are a few things you can do to optimize your images for search engines.

Category Archives: Web Design

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