Did you know that NOT having your website on the proper hosting servers can affect your business? If your website is slow, then it will most likely have a negative affect on your visitors. It probably will not only drive you crazy, but this also tends to defer visitors from going to your site if they have to wait on it to load…
Welcome to the 3rd and final part of our Internet Marketing and Website Design Industry Terms blog series. We hope that these terms will help you better understand the work we do.
SEM – Search Engine Marketing: Any form of marketing that involves the use of search engines or their advertising partners. This primarily includes the use of Search Engine Optimization, and Paid Search Advertising. Search Engine Marketing can be an incredibly powerful tool because it allows you to advertise directly to those who are looking for your product or service.
On more than one occasion I have been in a conversation with someone and I’ll mention a term that is standard for the internet industry and I’ll get a blank stare in return. So in order to help our clients better understand the “lingo” we use, we at Oxley have decided to define some of the most used terminology in our industry. As the list is quite extensive, we are going to break it up into 3 posts starting with the first 20 terms…
On more than one occasion I have been in a conversation with someone and I’ll mention a term that is standard for the internet industry and I’ll get a blank stare in return. So in order to help our clients better understand the “lingo” we use, we at Oxley have decided to define some of the most used terminology in our industry. As the list is quite extensive, we are going to break it up into 3 posts starting with the first 20 terms…
Whether you’re new to online marketing or you’ve had a website for years, making your website work for you, even when you’re not working on it directly, is a great way to continue spinning the online marketing wheels long after you’ve left the computer screen.
Have you ever found an awesome image while searching for images on Google, just to discover that it is too small to use? Well the good news is if a larger version exists, Google has made it easier than ever to find thanks to their “reverse image search”. What is a “reverse image search” you ask? The simple answer is instead of using words to search for an image, you’re going to use an image to search for images like the one you searched.
Today more than ever, images are being used as part an integral part of website design, and social media interaction. Society demands these images be high quality, and relevant to the content. As these images become a bigger part of the website design process, it is important to remember that a search engine’s web-crawler cannot view the content of this image, but will instead read it as source code… That being said, there are a few things you can do to optimize your images for search engines.